Factores determinantes del éxito competitivo en la mipymeun estudio empírico en empresas peruanas
- Rocca Espinoza, Eduardo
- García Pérez de Lema, Domingo
- Duréndez Gómez-Guillamón, Antonio
ISSN: 1992-1896, 2221-724X
Argitalpen urtea: 2016
Alea: 11
Zenbakia: 22
Orrialdeak: 52-68
Mota: Artikulua
Beste argitalpen batzuk: Contabilidad y Negocios: Revista del Departamento Académico de Ciencias Administrativas
Laburpena
This paper analyses the factors associated with the competitive success of MSMEs in Peru. A qualitative research was carried out with a sample of 94 companies with more than 5 employees. Factors for competitive success are studied from the perspective of the resource-based theory. Results show that MSMEs that develop a more complete management control system and have more efficient human resources practices have a better chance to succeed in a competitive market. These results are especially useful for MSMEs managers and governmental directors in order to promote and design strategies and policies that promote the growth and competitiveness of MSMEs.