La coordinación de materias de economía en el Grado de Marketing e Investigación de Mercados
- Palma Martos, María Luisa
- García Sánchez, Antonio
- Caraballo Pou, María Angeles
- Ridao Carlini, María Luisa
- Gómez García, Francisco
ISSN: 1131-5245
Year of publication: 2009
Issue: 34
Pages: 44-57
Type: Article
More publications in: Revista de Enseñanza Universitaria
Abstract
The goal of this research is to ascertain the existence of overlaps in the contents of Economics subjects given by the Economics and Economic History Department of the degree in Marketing, and to evaluate the satisfaction level of the students with the methodology applied in the different subjects. To this end, our own survey of the students enrolled between the academic years 2004/2005 and 2008/ 2009 has been conducted. The results enable the existence of an excessive overlap of contents to be ruled out since only 10.6% of the sample suggests that this be the case. As far as teaching methodology is concerned, more than 60% of the sample considers that traditional lectures should be combined with the preparation and later presentation of subjects by the students. With respect to student motivation from the work of teachers, the response exceeds an average of 3 on the Likert scale, which implies that, although no clear discouragement is present in relation to the subjects given by the Department, there is room for improvement in this area.