e-Loyalty Towards ICT-Based Healthcare ServicesA Patients’ Perspective

  1. Eva Martínez-Caro 1
  2. Juan Gabriel Cegarra-Navarro 1
  3. Marcelina Solano-Lorente
  1. 1 Universidad Politécnica de Cartagena
    info

    Universidad Politécnica de Cartagena

    Cartagena, España

    ROR https://ror.org/02k5kx966

Libro:
Industrial Engineering: Innovative Networks: 5th International Conference on Industrial Engineering and Industrial Management "CIO 2011", Cartagena, Spain, September 2011, Proceedings
  1. Suresh P. Sethi (dir. congr.)
  2. Marija Bogataj (dir. congr.)
  3. Lorenzo Ros-McDonnell (dir. congr.)

Editorial: Springer-Verlag Reino Unido

ISBN: 978-1-4471-2321-7

Año de publicación: 2012

Páginas: 95-102

Tipo: Capítulo de Libro

DIALNET GOOGLE SCHOLAR

Resumen

Public health institutions are making a great effort to develop patienttargeted ICT-based services in an attempt to enhance their effectiveness andreduce expenses. However, if patients do not use those services regularly, publichealth institutions will have wasted their limited resources. Hence, patients’e-loyalty is essential for the success of ICT-based healthcare services. In this research, an extended Technology Acceptance Model (TAM) is developed to teste-loyalty towards ICT-based healthcare services from a sample of 256 users. The results obtained suggest that the core constructs of TAM (perceived usefulness,ease of use and attitude) significantly affect users’ behavioural intentions (i.e.e-loyalty).This study also reveals a general support for patient satisfaction as a determinant of e-loyalty in ICT-based healthcare services. Finally, the implications of the findings are discussed and useful insights are provided on what policy to follow to establish the appropriate conditions to build patients’ e-loyalty.

Fuente de los datos: Dialnet