Understanding customer loyalty through system dynamics: The case of a public sports service in Spain

  1. García, J.A.M.
  2. Caro, L.M.
Revista:
Management Decision

ISSN: 0025-1747

Ano de publicación: 2009

Volume: 47

Número: 1

Páxinas: 151-172

Tipo: Artigo

DOI: 10.1108/00251740910929768 GOOGLE SCHOLAR