Evolución de las valoraciones de los hoteles españoles de costa (2011‑2014) en Booking.com

  1. Juan Pedro Mellinas 1
  2. Soledad Maria Martinez Maria 1
  3. Juan Jesus Bernal Garcia 1
  1. 1 Universidad Politécnica de Cartagena
    info

    Universidad Politécnica de Cartagena

    Cartagena, España

    ROR https://ror.org/02k5kx966

Revista:
Pasos: Revista de Turismo y Patrimonio Cultural

ISSN: 1695-7121

Año de publicación: 2016

Volumen: 14

Número: 1

Páginas: 141-151

Tipo: Artículo

DOI: 10.25145/J.PASOS.2016.14.009 DIALNET GOOGLE SCHOLAR lock_openRIULL editor

Otras publicaciones en: Pasos: Revista de Turismo y Patrimonio Cultural

Resumen

Las opiniones sobre hoteles de viajeros, contenidas en Booking.com, proporcionan una importante información tanto para los propios viajeros, como para los hoteleros e investigadores del sector. Desarrollamos un estudio, basándonos en su base de datos, utilizando más de 1.000 hoteles del denominado “turismo de sol y playa” español, que recogen en torno a 200.000 opiniones. Establecemos una diferenciación por provincia y realizamos dos tomas de datos, distanciadas en más de dos años, durante el periodo 2011‑2014. Usando las puntuaciones medias de los hoteles, llegamos a varias conclusiones en cuanto a las diferencias existentes por provincias y a la evolución de las valoraciones de los hoteles a lo largo de la actual crisis económica.

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