Board composition and firm reputationthe role of business experts, support specialists and community influentials

  1. Emma García-Meca 1
  2. Carlos J. Palacio 1
  1. 1 Universidad Politécnica de Cartagena
    info

    Universidad Politécnica de Cartagena

    Cartagena, España

    ROR https://ror.org/02k5kx966

Revista:
Business Research Quarterly

ISSN: 2340-9444 2340-9436

Año de publicación: 2018

Volumen: 21

Número: 2

Páginas: 111-123

Tipo: Artículo

DOI: 10.1016/J.BRQ.2018.01.003 DIALNET GOOGLE SCHOLAR lock_openAcceso abierto editor

Otras publicaciones en: Business Research Quarterly

Resumen

El objetivo de este documento es analizar la influencia de la diversidad de recursos de la junta en la reputación de la empresa. Clasificamos a los miembros de la junta como expertos en negocios, especialistas en apoyo, directores políticos y otras personas influyentes de la comunidad, en un esfuerzo por abordar si los negocios, la experiencia técnica o los vínculos políticos en la sala de juntas afectan la opinión de las partes interesadas y, por lo tanto, la reputación de la empresa. Este estudio confirma que no todos los directores externos son igualmente efectivos para mejorar la reputación de la empresa, y que ciertos tipos de directores externos, especialmente los expertos en negocios, ayudan a aumentarla. Sin embargo, los hallazgos señalan una relación no lineal en forma de U invertida con estos directores, lo que significa que el efecto de los expertos en negocios sobre la reputación es positivo hasta cierto punto, después del cual la relación se vuelve negativa. Los hallazgos también evidencian que, contrariamente a las creencias populares, los directores con experiencia previa como políticos no son vistos negativamente por las partes interesadas. Además, este tipo de directores influyentes de la comunidad tiene efectos positivos en la reputación de la empresa tanto en las empresas reguladas como en las del sector de obra pública.

Información de financiación

Emma García-Meca acknowledges the financial support of the Spanish Ministry of Economy (Research Project ECO 2017-82259-R). We also thank the Research Agency of the Spanish Government for financial support (Project ECO2017-82259-R).

Financiadores

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