Eva
Tomaseti Solano
Profesora Contratada Doctora
![Foto de Salvador](/img/nophoto.png)
Salvador
Ruiz de Maya
Publicaciones en las que colabora con Salvador Ruiz de Maya (4)
2014
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Household decisions on financial services: The role of the wife
The Routledge Companion to Financial Services Marketing (Taylor and Francis), pp. 78-90
2009
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Flow and attitude toward the website on the evaluation of products present by means of virtual reality: A conceptual model
Advances in Consumer Research
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The evaluation of new utilitarian and symbolic products: The effect of attribute type and product knowledge
Advances in Consumer Research
2001
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Satisfacción del cliente de productos infantiles: el caso de Hero Baby
Experiencias y casos de comportamiento del consumidor (Escuela Superior de Gestión Comercial y Marketing, ESIC), pp. 255-265